Motorists admit to breaking the law

April 2010

Motorists are breaking the law as 29% admit to speeding in residential areas while a further 60% admit to exceeding the speed limit on highways, motorways or freeways says cheap car insurance provider Budget Direct.

With the help of market research company footprints, Budget Direct asked residents across Australia to anonymously reveal their driving habits when it comes to speeding and the results are of grave concern.

Spokesperson for Budget Direct Richelle Ward said these results are both surprising and disappointing and feels the introduction of new digital speed cameras are going to be a very expensive exercise for some, and rightly so.

“Some motorists believe the catalyst for speed cameras is revenue raising but what about those families who have lost a loved one to a reckless action like speeding. The bottom line is if you are going to speed you deserve to be caught.

In residential areas 25% admit to exceeding the speed limit by up to 10km/h and a reckless 4% admitted to 11km/h and over.

And while drivers may feel that exceeding the speed limit by up to 10km/h on a motorway is harmless, a line has to be drawn, and when 50% speed up to 10km/h over and a further 10% exceed the limit by 11km/h it indicates a disrespect for speed limit laws.

New camera locations are chosen by analysing areas that have a strong crash potential or have a history of speed related crashes or red light related crash zones.

Budget Direct applauds the state governments’ efforts of producing campaigns to help remind drivers of the dangers of speeding. But campaigns need support and hitting drivers in the hip pocket certainly works as a deterrent.

“It’s been 10 years since the introduction of the 50km\h speed limit in built up areas of most states in Australia and a report by Austroads states that crashes were reduced by approximately 15 % over the first few years of implementing the reduced speed,” Ms Ward said.

About Budget Direct

Budget Direct is the signature brand for A&G Insurance Services and is in its 10th year of operation as one of Australia’s leading low cost insurance providers.

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For further information or interviews please contact Jonathan Kerr, Director, Marketing & Digital, Budget Direct (Auto & General) at 07 3377 8801 or

Budget Direct was established as an insurance provider in Australia in 2000.  It is part of the international BHL Group of companies headquartered in the British Isles. The group provides more than 6.8 million policies to insurance customers and administers $2 billion in premiums annually. Budget Direct offers Motor, Home & Contents, Health, Life and Travel Insurance as well as Roadside Assistance.