Peak Hour Traffic is a Nightmare for Motorists

October 2009

New figures released by low cost car insurance provider Budget Direct, show increasing peak hour traffic congestion in major Australian cities is taking its toll on motorists, making them twice as likely to have an accident during this period.*

Budget Direct Car Insurance spokesperson Richelle Ward said internal claims data for a two year period were analysed to determine the most likely time of the day, and day of the week, car drivers became involved in traffic accidents in Queensland, New South Wales, and Victoria.

"The data revealed that accidents are more likely to occur on a Friday and during afternoon peak hour than any other day or time of the week.

The greater number of cars on the road at these times and erratic driving behaviour caused by peak hour frustration were the most likely reasons for the increase in accidents during this timeframe,” Ms Ward said.

“When you consider the pressures and distractions today’s motorists are dealing with behind the wheel, coupled with the stress of peak hour traffic congestion, it’s not surprising that the frequency of accidents is higher during these times.

“Impatience can often get the better of people during peak hour congestion, causing some drivers to make reckless decisions and create dangerous situations for everyone on our roads,” she said.

“Even minor accidents could be both physically and mentally distressing for families and loved ones, and that people should never ‘drop their guards’ but display the utmost care at all times.

“Car drivers need to increase their awareness and abide by normal driving rules during heavy road congestion which means they should concentrate, slow down, keep a safe distance from the vehicle in front and pay attention to other drivers on the road,” Ms Ward said.

*Peak hour defined as 6am-9am and 4pm-7pm, Monday-Friday


About Budget Direct

Budget Direct is part of the Budget Insurance group of companies operating internationally. In Australia, Budget Direct issues over 6,000 affordable car insurance policies to Australian drivers each week.

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For further information or interviews please contact Brad Seymour, Director Partnerships & Communication, Budget Direct (Auto & General) at 07 3377 8937  or mediaenquiries@budgetdirect.com.au

Budget Direct was established as an insurance provider in Australia in 2000.  It is part of the international Budget Insurance group of companies headquartered in the British Isles. The group provides more than 6.8 million policies to insurance customers and administers $2 billion in premiums annually. Budget Direct offers Motor, Home & Contents, Health, Life and Travel Insurance as well as Roadside Assistance.

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